The tourism sector, while it has been one of the most affected by the coronavirus pandemic, has experienced gradual growth since the reactivation of certain operations, such as the reopening of borders and the authorization of tourist visits.
In this sense, Assist Card conducted a trend study to know the new preferences of foreign and local tourists, as well as the new profile of travelers during the pandemic.
The study mainly shows the profile of a young visitor, who wishes to travel abroad for study or leisure purposes. These tourists prefer inexpensive locations. Thus, outdoor places are becoming more and more popular, such as beaches and rural areas.
“The pandemic has encouraged consumers to educate themselves and prepare to travel abroad (…). For this reason, users in the region take between 40 and 80 calendar days to determine the destinations to which they will be visiting soon, âsaid the company Assist Card Peru. said director Agustin Aveiro.
Likewise, he pointed out that Peruvians took 54 days in advance before traveling outside the country, providing for a 10-day stay in the United States, Mexico, Spain, Argentina, Colombia or the United States. Panama.
Domestically, the resumption of international flights of more than 8 hours and the new regulations for domestic flights – announced in March – predict an increase in the tourism sector.
Thus, Peruvians took 31 days in advance to plan their local visits, with the intention of staying four days in the cities of: Cusco, Piura, Juliaca, Chiclayo, Arequipa, Lima, Tarapoto, Trujillo or Cajamarca.
In addition, Aveiro said that the tourism sector is currently being boosted by the flexibility of health measures and reactivation strategies.
(END) NPD / VLA / MVB